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Election persuasion paper - Jennifer Harman has created a very timely persuasion assignment in which students analyze U. presidential candidates' speechesor debates to look for persuasive techniques.Cialdini's cues - Like it has been mentioned quite a few times, I am a Resident Assistant on a first-year all female floor."In this action teaching assignment, students begin by learning about six key principles of social influence from Robert Cialdini's book, Influence: The Psychology of Persuasion: (1) commitment and consistency, (2) social proof, (3) liking, (4) reciprocation, (5) authority, and (6) scarcity.The class then selects a social problem of concern and develops a "social change project" that applies social influence principles to creatively and effectively address the problem.- A good discussion of this question along with some class activities -- by the way, Russia has a larger surface area than Pluto. " - Here is a good article from subscriber Robert Cialdini which describes techniques he refers to as pre-suasion. A field exercise - Robert Levine passed along this link to a Teaching of Psychology article written by Levine, Nathanael Fast, and Philip Zimbardo describing a very engaging exercise for students.Several scenarios illustrating these ideas are included that can be used with students. "The assignment requires students to set themselves up as targets of a professional salesperson or other persuasion expert and to analyze their experiences using fundamental social psychological concepts." Good stuff! You can also read about how your students can enter next year's contest.blog points to an infographic on the web suggesting that certain colors used by marketers/advertisers mean and influence certain things. Subliminal advertising - interactive exercise (requiring students to download a program) exploring efficacy of self-help tapes (accompanies Social Psychology, Third Edition by Aronson, Wilson, and Akert)Neuroscience and influence - Here is an interesting podcast from BBC Radio about neuroscience research "asking if new knowledge about the human brain will allow us to make better choices or leave us open to ever more manipulation."Resisting persuasion - an interesting story told by a medical anthropologist who describes how those living in Myanmar (Burma) are manipulated emotionally by the State and the various ways people try to resist and survive Buschhhhhhhhh - This old Busch beer ad introduced during the Super Bowl and its follow up ads (e.g., oversharing, last word, indecision) capture a number of principles well such as humor, repetition, and the peripheral route. emotional appeal () - a good example Fear appeals - from Steven Ross' You Tube channel Cialdini Asks and Asks and Asks - a few videos from subscriber Robert Cialdini in which he interviews psychology researchers More videos from Robert Cialdini Noba Project video winners - As you may remember, the Noba Project has recently started conducting annual student video award contests for brief clips illustrating psychlogical principles. Elaboration Likelihood Model -  Michael Britt created this nice, brief summary of the model.Vintage TV ads - "Ad Views is a digital archive of thousands of vintage television commercials dating from the 1950s to the 1980s. I am also mentioning it because Michael used an interesting tool, Sparkol.com, to create the animated video.
Everyone was saying "Man, I'm not gonna even kiss anyone!But then kids started going to lunch and joking with their friends, went to another class, or worked on some homework, and I guarantee by the end of that day even some had forgotten or at least the initial fear had decreased significantly.Well, unfortunately, shortly after that a Space Shuttle exploded and the campaign was pulled. First link is to a print ad for that campaign; here is a link is to an article mentioning the campaign was pulled; here is a tv commercial for that campaign." or "Before I ever do anyone, I will have my partner tested first!" The fear was heavily instilled in everyone at that point.