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Finkel, an associate professor of social psychology at Northwestern University.
To him, dating sites like e Harmony and are more like modern snake oil.
Tinder wouldn’t share the exact number of people on the service, saying only that it was on par with other social networks at two years in operation.
But a person with knowledge of the situation told me that it is fast approaching 50 million active users. The company said that, on average, people log into the app 11 times a day.
The company has had its own sexual harassment issues inside the office.
— As I sat in the lobby of a drab office building here, waiting to be led up to the penthouse loft of Tinder, the fast-growing dating app, I noticed that every few minutes young women would walk into the foyer, dressed in flip-flops, T-shirts and tattered jean shorts, and then go through a radical transformation.
Swapping out their rubber sandals for stiletto heels, they smeared on globs of lip gloss and flung on leather jackets.
In almost every instance, the women swiped to the left, dismissing the men with chiseled faces.
When asked why, the women said that the men looked too full of themselves or unkind.